Yesterday's tracking figures on War

• email this story
• read comments (0)
• post a comment
• 
  
  

Yesterday's tracking figures on War of the Worlds (Paramount, 6.29) are through the roof -- awareness is over 90% and definite interest is over 50%. For a movie that's two and a half weeks from opening, this indicates something really big about to happen. This is almost Star Wars-level. Who knows? The Steven Spielberg-Tom Cruise collaboration could do $90 to $100 million in five days time.