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Plexes should extend that satisfaction-or-your-money-back

Plexes should extend that satisfaction-or-your-money-back offer for all films, all the time...except for big crowd-pleasers like Fantastic Four, Bewitched, etc. Nobody will lose any money (it's been reported that only a relative handful have asked AMC and Cinemark theatre staffers for their money back after seeing Cinderella Man) and it might goose things up a bit.

Posted by Jeffrey Wells on July 7, 2005 at 7:16 AM

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