Discland
edited by Jonathan Doyle
Cloverfield [BLU-RAY] (Paramount Home Entertainment, 6.3.2008) Disguised under deliberately goofy, yet deliciously edible-sounding, aliases such as Cheese and Slusho, Matt Reeves' Cloverfield was produced and rushed into theaters under an equally appetizing shroud of secrecy. From last year's incredibly elusive Super Bowl ad to the film's viral marketing campaign, Cloverfield had everybody scratching their heads and drooling in anticipation. Aside from the as-yet untitled title and the Blair Witch-ian visual style, the film's biggest appeal was the enigmatic creature who was last (un)seen hurling the decapitated head of the Statue of Liberty onto the crowded streets of New York City. All we knew about the mysterious beast was that it was big and angry. Now that the highy-anticipated project has come and gone, one question has fortunately been answered: Cloverfield was a major success. (continued)

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Ohio Slammer

That radio ad from Obama for America is a first-rate hammer piece that may hurt John McCain with Ohio voters in November. The ad doesn't tell the whole truth, but selectively uses some facts to make McCain look like a willing tool of international big-business interests first, and an ally of the Ohio job market second (if not third or fourth).

The ad explains the role that McCain and his campaign manager (and former lobbyist) Rick Davis had five years ago in helping freight-carrier DHL and its German owner, Deutsche Post World Net, acquire a airport-based operation out of Wilmington, Ohio.

Now, however, DHL is looking to cut financial losses by sending its packages aboard United Parcel Service planes -- yes, a DHL rival -- before delivering them in DHL trucks. UPS flies out of Louisville, Kentucky, so the proposed change would render the Wilmington airport unnecessary, and something close to 8000 Ohio jobs will be lost as a result.

Thing is, when McCain and Davis helped DHL back in '03, the move resulted in job expansion, not losses. An 8.6 Cleveland Plain Dealer story by Stephen Koff states that "several Wilmington civic leaders said that what happened in 2003 created an economic gain for their community, lasting several years."

The Obama ad doesn't lie, but it does narrow its focus -- honestly, factually -- on what happened in order to create a negative impression of McCain.

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Posted by Jeffrey Wells on August 9, 2008 at 7:52 AM

comment #1

Walter Sobchak says ...

Remember kids - if it's a Republican ad, it's dirty. If it's a Democratic ad, it's hard-hitting.

Now, react accordingly.

Posted by Walter Sobchak at August 9, 2008 11:27 AM

comment #2

BurmaShave says ...

I am most impressed that they got Ronald Reagan to narrate that ad.

Posted by BurmaShave at August 9, 2008 3:05 PM

comment #3

Scott Mendelson says ...

If I wanted misleading ads, I'd be in the other party. It may be 'hard-hitting', but if it creates a sense that something is true, and that thing isn't actually true, then it's not a good ad. There's plenty of stuff to 'get' McCain on without resorting to semantics and distortions.

Posted by Scott Mendelson at August 9, 2008 6:18 PM

comment #4

Jolloray2008 says ...

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Posted by Jolloray2008 at August 11, 2008 2:17 AM

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