$107 Million

"The average studio feature now costs $71 million to produce and $36 million to market, according to the Motion Picture Association of America, a 35 percent increase from the average at the start of the decade. In the world of independent films, costs are up even more -- 83 percent during the same period." -- from Brooks Barnes' 10.18 N.Y. Times article about the degree of color-blindness in Hollywood decision-making about which films to green-light. It's called "Race and the Safe Hollywood Bet."

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Posted by Jeffrey Wells on October 19, 2008 at 12:11 PM

comment #1

BurmaShave Author Profile Page says ...

Can we extrapolate this to say that to be profitable, any film needs to make 150% of its budget, or is this just for the big daddies?

Posted by BurmaShave Author Profile Page at October 19, 2008 12:39 PM

comment #2

Skot Black Author Profile Page says ...

And yet, one of the best films of the last five years, Shane Carruth's "Primer", cost an estimated $7,000.

Where is Carruth, by the way?

Posted by Skot Black Author Profile Page at October 19, 2008 1:08 PM

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