Yesterday afternoon Mashable‘s Josh Dickey posted about Amazon’s 90-day theatrical window thing. It’s widely believed that Netflix shot itself in the foot Academy-wise by going day-and-date with Beasts of No Nation, but Amazon will be dodging that shitstorm, most significantly in the case of Kenneth Lonergan‘s awards-baity Manchester by The Sea, which they acquired at Sundance for $10 million.
(l. to r.) Manchester by the Sea
costars Lucas Hedges, Casey Affleck, Kyle Chandler.
(l. to r.) Amazon’s Ted Hope, Roy Price, Bob Berney.
Dickey: “In a new (but very old) strategy that could give it a leg up over other streamers breaking into Hollywood, Amazon is preparing to allow a 90-day window between movie theaters and Prime streaming for many of its upcoming films, allowing for more robust and mainstream cinema runs, Mashable has learned.”
Except Amazon’s Scott Foundas told me about the theatrical window intention six weeks ago on a Park City shuttle bus. Remember, also, that the 90-day thing had been revealed in a February 2nd Deadline interview between Mike Fleming and WME Global head Graham Taylor, who brokered the Manchester deal along with the sale of The Birth of a Nation to Fox Searchlight.