So Steve McQueen’s Widows underperformed last weekend. On 11.15 The Hollywood Reporter‘s Pamela McClintock wrote that Widows was “tracking to bring in between $12 million and $18 million in its domestic launch.” It wound up making $12.3 million in 2803 theatres for a per-screen average of $4388, or something close to that. If it earns triple that amount in domestic theatres it’ll wind up with $37 million and change. It cost $42 million to make, not to mention the marketing.
I’ve said a few times that Widows is one of the best heist films I’ve ever seen and that Viola Davis delivers an award-calibre performance. But those numbers are disappointing. Who saw it last weekend, and what was the takeaway?