Ever since the marketing klutzes at Apple TV+ blew off debuting Steve McQueen’s Blitz at the Venice, Telluride, Toronto or New York film festivals and went instead for a London Film Festival debut, the clear indication was that McQueen’s film was some kind of not-quite-there curio or shortfaller.

And then came confirmation of same from a recent smattering of negative reviews. A 76% RT rating doesn’t say “wipeout” but it does suggest the drag-down effect of certain issues and concerns.

Bullshit!

I saw Blitz last night, and I’m telling you that Apple should be completely ashamed of itself for all-but-burying — are you ready? — this superbly composed, oddball period war fantasy — an exquisitely crafted, richly imaginative, occasionally horrific, constantly engrossing “adventures of a young lad” movie.

And the critics who’ve panned it need to fall on the church steps and beg forgiveness from the Movie Godz.

Blitz is a violent cousin of Disney’s Toby Tyler (‘60) with a racially eccentric, super-woke casting approach plus a little Empire of the Sun seasoning, amounting to something that almost feels a little Wizard of Oz-y — a multi-chaptered child’s adventure flick that blends (during the third act at least) Coppola’s The Cotton Club with Dickens’ “Oliver Twist.”

Partly because of the musical ingredients, I mean. Blitz has a strong, excitingly intrusive score (Hans Zimmer) and a fair amount of tunes that are sung — yes, sung! — with such spunk and warmth, it’s almost (but not quite) a kind of musical. It’s open-hearted and super-carefully composed in a way that vaguely reminded me of Spielberg’s 1941, if you substitute the tone of beardo’s failed comedy for the occasional jolts of brutal realism that punctuate John Boorman’s Hope and Glory.

You almost expect one of the kids whom Eliot Heffernan’s George runs into during his perilous, days-long, trying-to get-back-home-while-dodging-bombs adventure…you almost expect one of the boys he befriends to sing “Consider Yourself,” the 60-year-old tune from B’way’s Oliver!

I’ve been griping about presentism for years, but McQueen’s commitment to re-imagining and recreating the racial composition of 84-years-old London is so surreal and unbridled and fantasy-soaked that you have to give him credit for saying “fuck it” and just taking the damn plunge.

I mean, if you leave out Brixton and similar nabes, London wasn’t this black even in the mid ‘70s or early ‘80s — I was there back then so don’t tell me — and Blitz, of course, is set in ‘40 and ‘41, when there was one person of color for every 3800 palefaces.

Here’s what I tapped out on the train last night:

“Wow….Blitz is much better than I expected…a grittily imaginative, superbly composed Swing Shift meets the London Blitz meets ‘Oliver Twist’ meets Spielberg’s 1941 within a multicultural fantasyland that the ghosts of Alfred Hitchcock and Alexander Korda would be totally flabbergasted by if they could somehow see it…

“McQueen is such a great, ballsy filmmaker…this is what brave, phenomenally skilled artists do…they swan-dive into their own, self-created worlds.

“It’s almost a musical & is fairly amazing altogether and yet some half-panned it for being too square and conventional! What the fuck! All of that music and spirit & impressionistic imagery & a general current of adventure as seen and felt by a young lad…it’s a great smorgasbord of 1940s magical realism…it’s brutally realistic and quite violent at certain junctures and yet it almost feels at times like an old Disney film, and that’s what’s bold and robust about it.”

Friendo: “I didn’t see any of what you saw and got off on. I saw a movie that just kind of sat there, and I suspect it’s going to be a MAJOR commercial dud. I don’t think anyone is going to go see it.”

HE reply: “No argument there. Apple did as little as possible for Blitz. They suffocated whatever commercial potential it had.”