Seven words spoken by Swedish model Gunilla Knutsson during the initial Noxzema "Stripper" ad (:21 to :25) were culture-shaking. That five seconds of film arguably constituted the most erotic moment ever experienced by 20th Century broadcast TV viewers. Many, many moments of titillation had happened before and certainly have since, but even today it's damn near impossible to watch this ad and not feel...uhm, something or other. It wasn't just the words, of course, but that breathy Swedish accent.
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