The irony of the ABC-vs. Weinstein hassle over the initial red-band trailer for Our Idiot Brother (i.e., the network refusing to air it “unless TWC makes specified cuts”) is that the substitute trailer is much better. Harvey Weinstein‘s official declaration: “We’d like to dedicate [the new trailer] to censorship everywhere…enjoy!”

Paul Rudd‘s hippie fool is a naive, trusting dipshit who’s incapable of understanding that he needs to keep his nose out of the private, ethically challenged and occasionally sordid realms of his family members, and especially not lay judgments or, worse, put them into professionally embarassing positions. The film’s idea is that despite Rudd being a world-class kumquat, his child-like, sweet-natured disposition is a good thing for his sisters and their significant others and/or employers. He lets some air in, etc.

I didn’t believe that to be true and therefore i didn’t find the film very funny…sorry. I hate bearded hippie-dippies who get high every day and wear Crocs. Real-life guys like Rudd’s character are out there, all right, but if I see one coming I generally cross over to the other side of the street.

Our Idiot Brother opens tomorrow, 8.26. Rudd’s costars are Elizabeth Banks, Zooey Deschanel, Emily Mortimer, Steve Coogan, Hugh Dancy, Kathryn Hahn, Rashida Jones, Shirley Knight, T.J. Miller and Adam Scott. Jesse Peretz directed from a screenplay by Evgenia Peretz and David Schisgall.