Apple has reportedly cut a deal with several major distributors — Warner Bros., 20th Century Fox, Disney, Paramount, Universal, Sony Pictures, Lionsgate, etc. — to offer many (but not all) new releases for purchase at its iTunes Stores day-and-date with home video releases. Obviously this will really hurt DVD retail, which will in turn diminish the sense of community we all get from going to DVD stores and poking around the aisles and talking with the checkout guys. A crying shame.
The Hollywood Reporter‘s Andrew Wallenstein notes that “the deal comes on the heels of Apple’s announcement [last] January that it had signed all of the studios to movie rentals, with each title costing just $3 to $4 for consumers to access for a 30-day period. Movie purchases, however, could cost as much as $15.
“Apple hasn’t moved as aggressively to date on film as it has in TV, with most download-to-own devoted to older titles in studio libraries. But Apple’s success with those deals, which included MGM, Disney and Paramount, likely encouraged studios to take the next step.”