Cymfony, an independent market analytics firm, has released figures from an extensive study showing that Blu-ray is lagging far behind HD DVD in positive opinion, says this Dark Horizons sum-up. According to Yahoo, the report distinctly cites that unlike many studies in this field, Cymfony’s was not sponsored by any manufacturer or other organization affiliated with either of the formats. It claims that “the buzz for HD DVD is 46 % greater than that for Blu-ray, and that’s among both high-def early adopters and the gaming community.”