Who cares if Nell Minnow — a.k.a., “Movie Mom” at belief.net — has a problem with the red-band Kickass trailer that features costar Chloe Moretz and other under-age actors going all potty-mouth? Where is the intrigue or value in lamenting the effect of redband trailers upon American youths? Most younger teenagers would laugh in derision if they read this article…hello?
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N.Y. Times reporter Brooks Barnes posted an article about this on 2.23. (It’s in today’s edition.) It’s extremely curious to see a piece in a world-class newspaper giving voice to concerns of people who don’t count and don’t matter.
“A trailer for the forthcoming film Kick-Ass that depicts the girl wielding a gun and using highly, highly profane language is igniting debate about how Hollywood advertises its R-rated films on the Web,” Barnes writes.
“Movie marketers in recent years have increasingly relied on raunchy ads known as red-band” trailers to stir interest in their films. While most trailers are approved for broad audiences by the Motion Picture Association of America, the red-labeled variety usually include nudity, profanity and other material deemed inappropriate for children. Many theaters refuse to run these trailers, but they are widely distributed online — and that is at the root of the current dust-up.”
On top of which the Times own attitudes are so blue-nosed that they haven’t even posted a link to the trailer that Barnes has written about. Or at least not that I noticed.
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