I don’t want to get too excited or lose my mind or anything, but this parody trailer for Stanley Kubrick’s The Shining is clever as shit, but it also has a dark undercurrent because it perfectly nails the idiot-virus affecting movie advertising attitudes right now. It shows that you can take footage from any drama and lie through your teeth and make it look like a total fluffball movie…and this is what marketing people do all the time, because all they want to do is get people to show up on opening weekend, period. The creators are affiliated with a Manhattan media-advertising outfit called P.S.260.