Between playing nutbag studio boss Les Grossman in Tropic Thunder, a looney rogue agent in Knight and Day and now Les Grossman again in a forthcoming Ben Stiller film, Tom Cruise seems to have accepted his forceful-guy-with-a-bent-personality persona. Meaning that the public will probably never again accept him as a struggling everyman a la Jerry Maguire. In effect Cruise has become the new William Shatner, albeit in a higher pay bracket. I think this is okay for the most part. I think it works for him.