The gist of Eric Lundegaard‘s 7.1 Slate piece (“”Why We Need Movie Reviewers”) is that critics are more in synch with moviegoer tastes than you might think. The key is to look at how critical favorites have done on a per-screen basis. If you look at things this way, the fog lifts and the blinders come off!
Going by Rotten Tomato ratings, Lundegaard notes that “while there were fewer ‘fresh’ films (i.e., pics that critics liked) that showed on fewer screens and took in less overall box office, they tended to make almost $1,000 more per screen than ‘rotten’ movies (i.e., pics critics didn’t like). So, on a per-screen-basis, more people are following critics into theaters than not.”
