Yesterday’s opening-day tracking had Funny People with a multi-quadrant first-choice average of 14%…low. This translated, per Steve Mason, into an $8 million opening yesterday and a likely $22 million for the weekend. That’s roughly the same opening-stanza coin earned by The 40 Year-Old Virgin four years ago but half the amount earned by Todd Phillips‘ The Hangover.
That said and for what it’s worth, Funny People is the weekend’s #1 film, whipping the asses of G-Force, Harry Potter and the Half-Blood Prince and The Ugly Truth.
