In my book it's a good thing -- a very, very good thing -- that Halloween Kills has come up about $10M short in weekend projections. This is almost certainly due to the fact that it's streaming day-and-date as we speak. But at the same time you can't tell me that the quality of a film earning a C+ Cinemascore grade didn't have something to do with this. Yes, Kills will be profitable but at least some hurt has registered in some corners of this industry.