The Daily Mail‘s Liz Jones, in a piece called “Cannes of Worms,” ask a producer friend “whether a party is quite the right place, being so noisy, to pitch an idea to a mega-rich investor. He looks at me as if I’m mad. ‘We don’t pitch at the parties. We get them to trust us.’ And how do you do that? ‘We take drugs together,’ he says.
And when you do finally get to pitch, what…well, floats their yacht? ‘If you want your movie to get made,’ the producer replies, ‘you have to pitch an idea that is either about the environment or about pornography. Basically, you have to make an investor feel either guilty or horny.'”