Box Office magazine’s Phil Contrino has reported some specifics about how much the blizzard may have dented Avatar‘s box-office in New York, Washington, DC and Philadelphia, where the show was especially heavy. “Grosses in New York dropped 18 percent from Friday to Saturday, Philadelphia was down 57 percent, Washington, DC fell 75 percent and Baltimore dipped 86 percent,” Contrino reports.
Contrino also quotes Fox senior vp Chris Aronson saying that Avatar‘s blizzard hit was “probably somewhere between $1 and $2 million.” Naaah — more like $3 or $4 million.