Four days ago I noted that Bryce Dallas Howard had created an alternate Facebook avatar by the name of Bry Dearing. Now Jennifer Lawrence (aka “JLaw“) has created her own — i.e., Jen Maroney of Indian Hills, Kentucky (where Lawrence is from), self-described as a “professional pizza slayer.”

Posted on 11.18: “Is this a thing or a put-on…? Creating a substitute Facebook identity by way of an alternate name but still using your regular photos? I don’t know what this actually is, but it seems to be about splitting a social-media identity into two halves — the real-deal organic self with an actual history, and a recently created alternate mirror self that exists only as a reflection. Or something like that.”