I’ve been led to believe (perhaps unwisely) that this is the new official Iron Lady one-sheet. For what it’s worth I think it’s okay. Any one-sheet that eschews the obvious in favor of a metaphor gets my vote. It’s obviously pitching to independent-minded women. (I think.) Thatcher might have been an elite-favoring conservative, but she stuck to her guns. The blue Asprey bag was some kind of signature thing.