A studio estimate regarding Borat‘s phenomenal weekend tally has gone up. Yesterday morning the projection was for $22,486,000 by Sunday night — a mere 837 theatres, 26,000 per print. That figure was based on an expected slight dip in Saturday’s business, but instead the numbers — it took in about $10,002,000 yesterday — went up. The expected final weekend figure is now $25,516,000.

November 5, 2006by Jeffrey Wells13 Comments