On the Catch 22 commentary track, Mike Nichols tells Steven Soderbergh that there’s something to be said for flamboyance and showing off, and perhaps even for vulgarity. “The funniest thing about movies is that they don’t like good taste. They don’t like austerity. All the things…you’ll see…the things that you’re a little embarassed about, the show-off things. Those are things that are most alive 20 years later. It’s one of the most interesting things about movies. It’s that they like showing off. It’s life, it’s vitality. Austerity and classicism just lie there.”
Or to put it more concisely, “Starkist doesn’t want tunas with good taste. They want tunas that taste good.”