Six or seven years ago I was chatting with the late Andy Jones at an Academy screening when an African-American professional woman walked by. I waved and greeted her effusively. Two seconds later I was mortified because I’d addressed her with the name of another African-American professional…good God. After she left Andy chuckled and said, “That’s okay, Jeffrey…all black women look alike so it’s understandable that you made that mistake.” I’ve never felt so completely humiliated. White man! All to say that while KTLA’s Sam Rubin appropriately apologized for briefly thinking that Samuel L. Jackson had performed in a Super Bowl commercial that belonged to Laurence Fishburne, the bottom line was that he had confused the two because of his…uhm, cultural perspective. These things happen every so often, I suppose, but I know it’ll never happen with me again.