From the corner of B’way and 43rd you can see the golden Ben-Hur signage atop the Loew’s State marquee at B’way and 45th; ditto the building signage above it. You can also spot the DeMille’s Psycho billboard at Seventh Ave. amd 47th.
Ben-Hur had opened in late November of ’59 and was still playing on a reserved-seat basis eight months later. Psycho opened on 6.16.60.
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