Marshall Fine has suggested “one final marketing idea” for the Harry Potter franchise, to wit: “Once Harry Potter and the Deathly Hallows, Part 2 runs the course of all its platforms (theatrical, pay-per-view, DVD, TV), Warner Bros. should release both films on YouTube along with some rudimentary editing software – and hold an editing contest for everyday moviegoers.

The idea, of course, would be to “see who can best reduce the overlong segments of the two-part film into one coherent final movie. Then put that one out in theaters and all the other platforms. And include it in the inevitable completist’s box set of all the “Harry Potter” films when that becomes a stocking stuffer of the future.”