Superbad dropped 10% to 12% yesterday and is now on track to make $31.6 million by tonight rather than yesterday’s projected figure of $33,607,000. Still a phenomenal figure for a film that everyone said would tally in the region of $25 million or so.
The Friday-to-Saturday drop was typical for an under-25 niche flick (i.e., guy-appealing, strong sexual humor) — young people own Friday, the somewhat older audience comes out in greater numbers on Saturday. Two apparently stoned guys sitting next to Jett were almost weeping with laughter. Two young women sitting next to me were laughing here and there but not that much; three or four times they just went “oh, God!”
