That’s all she wrote for an independent, stand-alone, buckaroo-style version of Kris Tapley‘s In Contention…say adios. The highly respected awards-focused site is folding itself into Hitfix.com and will eventually migrate its archives. Tapley will maintain ownership and all In Contention content. Yes, Guy Lodge is along for the ride. “We’re simply plugging into a wider audience and higher traffic margin with all the infrastructure and tools that HitFix brings to the table,” he says. “And indeed, they will be selling all advertising.”
